21/06/2022

World Music Day

There is nothing more universal and common in the world than music. It is our cultural atom, a ticket that takes us on a journey without moving. It is music that turns foggy mornings into sunny days, gloomy afternoons into starry nights. Its rhythm is deeply woven into our DNA. Everything that is alive has a rhythm. That's why music is everywhere.

June 21 is World Music Day. This day celebrates the musical color and diversity and the rhythmic endless adventure. The 8 notes that are interpreted in different ways all around the world, in different formats and styles, are still the most common bearer of the sonic rhythm in which our hearts beat. So abstract, and yet, so tangible.

How to celebrate World Music Day?

It's simple, put your headphones on, or if you are OK with your neighbors, turn up the volume and play your favorite song. Or explore, experiment with music from distant and unknown climates, listen to some retro releases, give some new and more exotic rhythms a chance. Pick something that will make you move and launch you into new and unknown dimensions.

Give yourself music, give yourself adrenaline, imagination, love, connection. And when it comes to positive vibes and magical frequencies, IQOS will soon connect you to the urban rhythm of summer, by being present on the most exciting event of the season: D-FEST.

The IQOS team always keeps an eye on the rhythm tempo of our dear customers. All of you who took the key step for yourself and everyone around you and switched to IQOS and all of you who want to do so, get ready for three days of hanging out in Dojran. We are ready and we are looking forward to seeing you. What to expect? Many smiles, great music therapy, beautiful people, positive impulses! Follow us for more detailed information about the festival events.

In the meantime, stay open, dynamic, playful, sing, and start the summer dance today. Ripple the inner micro-cosmos and let the restless spirit tact with the hot summer rhythm.


IQOS is always here to continue the symphony of positive experiences, always in rhythm with time, always one step ahead of it!

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