Purple Is for Power, Creativity, Mystery, Magic and for the New IQOS ORIGINALS DUO Iridescent Purple

Where do we find the meaning of the color purple? Can we consult the designers of the royal clothing of the rich rulers of the past?

Is it the iris and lavender in full bloom that reveal the purple glittering glory of summer?

A favorite in the imaginary world of unicorns and fairies. It awakens the imagination and takes us to a different magical world.

Purple color delights us in many forms.

It combines the peace and stability of blue and the powerful energy of red.

It has long been associated with nobility and sophistication, but over the years it has become part of the creative, artistic concepts of brands.

Purple also represents extravagance, creativity, mystery, independence, and magic. The mystery of the ever-changing color is met with the power of the new IQOS ORIGINALS DUO Iridescent Purple device, which provides the taste of real tobacco, without smoke and ash. Mysterious on the outside, powerful on the inside.

Inside, the powerful and advanced technology of controlled blade heating allows you to feel the taste of real tobacco. This helped position IQOS as an affordable better alternative to cigarettes.

Outside, lies the real mystery. Sparkling and sparkling, Iridescent Purple connects with your senses. At first one shade is noticed, and immediately after something completely different.

The power of the purple color of the new limited edition offers a real visual and sensory journey.

You have the opportunity to be special and unique with the available accessories that go well with this edition - charger doors and holder caps in the following shades: Lilac, Sunset Lavender, Electrical Teal, Steel Blue, Copper and Brilliant Gold.

Is purple right for you?

• • If you want to stimulate creativity and insight and awaken all the senses.
• • If you want to escape from reality for a moment and enter a magical world.
• • Violet is cheerful, strange and playful.

Say "YES" if you're in the mood for some happiness and new memories!