The Power of Storytelling Through Photography

We are aware that we live in a world where time seems to escape us and moments quickly turn into memories, yet there is art that captures these fleeting moments and immortalizes them - timeless memories conveyed through photography. On August 19, photography enthusiasts celebrate this world day.

Striving to follow trends and those "newer" trends that are always more interesting, some of us often replace real photos with the help of AI. But let's not underestimate the power of real photography, which always knows how to capture the story as it is, in reality.

They say a picture is worth a thousand words, and IQOS is always there to support your artistic and creative side, no matter what your story is to tell. Whether you choose it with the help of AI or a real photo, on this special day we decided to inspire you with some ideas for "quick photos" that you can take with just one click through your mobile phone, which we are all aware of that it is full of photos that bring back memories of special moments.

When IQOS ORIGINALS DUO Vibrant Scarlet joins you at your favorite coffee break or during an afternoon walk in the park.

IQOS ORIGINALS DUO Refined Slate always knows how to leave a special stamp on every photo, boldly emphasizing its dark and deep shade as the most striking of the whole frame.

Don't forget, photography can transport you back in time, reminding you of the people you've met, the places you've visited, the experiences you've cherished and the rituals you've practiced.

What are you waiting for? 😊 Take your phone and mark this day in your own style, and since your IQOS device is always near you, don't forget to tag our Instagram profile - iqos_mk.