The all-new IQOS ILUMA with specially designed sticks for IQOS ILUMA devices takes heated tobacco to the
next level of tobacco experience. Its innovative induction heating technology™ heats the tobacco from
within the
stick, instead of burning it, for an altogether better, cleaner and more pleasurable experience. On top
of all that, it continues to emit on average 95% lower levels of harmful chemicals than cigarettes.
Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free.
Innovative technology enhances and elevates your tobacco moments, while intuitive features and customization
allow you to personalize your device to your tastes and needs. Plus, with our round-the-clock online
troubleshooting tools, expert care and exclusive experiences to unlock, enjoy support and privileges that can
inspire you.
IQOS ILUMA™ is designed to be used only with specially designed sticks for IQOS ILUMA devices. Do
not use
IQOS ILUMA™ and sticks specially designed for IQOS ILUMA devices with previous IQOS™
generations, as
this may cause damage to your device. Do not ingest or disassemble sticks specially designed for IQOS
ILUMA devices. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of
reach of children.
For more details, please refer to the Important Information section at iqos.com.
* “95% less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine)
compared to the smoke of a reference cigarette (3R4F). See Important Information on iqos.com.